Honest products
that redefine the
ordinary way of things
Sustainable product design studio
Redefine
the ordinary
+
Creating exciting experiences & products with character to challenge the ordinary way of things
See how
1.
Design strategy
Together we dive into the world of your project. Let’s challenge the assignment and discover important insights by asking the right questions. By analyzing different subjects we define a strategy that fits your company, human behaviors, the market, trends and your sustainability goals.
Toolbox
Brand fit
Trends
Styling / moodboards
Design vision
Sustainability opportunities
Target group analysis
Market research
User insights
positioning
Price
Manufacturing opportunities
2.
Create
Guided by de design strategy and insights we have gathered we have a firm base to start creating the product. By brainstorming and sketching, several concepts take shape. Together we decide which concept has the most potential for your business.
Toolbox
Concept design
Brainstorm workshop
Ideation
Concept direction guidance
Concept visuals
3.
Define
When the foundation of the product is clear, we start defining the details of the product. The chosen concept needs to be optimized and tested. This will result in realistic visuals of the product design.
Toolbox
Mock-ups
Prototyping & user testing
Realistic visuals
Final concept presentation
CMF
